Additionally, there is a long history of fashion in West Africa.[11] Cloth was used as a form of currency in trade with the Portuguese and Dutch as early as the 16th Century.[11] Locally produced cloth and cheaper European imports were assembled into new styles to accommodate the growing elite class of West Africans and resident gold and slave traders.[11] There was an especially strong tradition of cloth-weaving in Oyo and the areas inhabited by the Igbo people.[11]
I also loved “copy your competition and then be better”; what sets each person/blog apart is the perspective they write from. We’re all unique like snowflakes (how precious) but the reality of it is, how are you showing that uniqueness? In order to be a successful blogger, you need to connect with your audience in a way they want to be connected with. Recycling ideas and putting your unique voice and creativity on them is how you’ll connect in a different way than others have. I just bought a book, “Steal like an artist” (by Austin Kleon) that talks about this exact thing!
Although aspects of fashion can be feminine or masculine, some trends are androgynous.[25] The idea of unisex dressing originated in the 1960s when designers such as Pierre Cardin and Rudi Gernreich created garments, such as stretch jersey tunics or leggings, meant to be worn by both males and females. The impact of unisex expands more broadly to encompass various themes in fashion including androgyny, mass-market retail, and conceptual clothing.[26] The fashion trends of the 1970s, such as sheepskin jackets, flight jackets, duffel coats, and unstructured clothing influenced men to attend social gatherings without a tuxedo jacket and to accessorize in new ways. Some men's styles blended the sensuality and expressiveness despite the conservative trend, the growing gay-rights movement and an emphasis on youth allowed for a new freedom to experiment with style, fabrics such as wool crepe, which had previously been associated with women's attire was used by designers when creating male clothing.[27]

Suggestion: This post talks about the difference between being thin and being anorexic, about how we should reevaluate what “healthy” body image means. Saying “Thin & Proud” may ruffle feathers, even if all women should be proud of their figures. I would focus on examples of how the press/media/culture is confusing anorexia with natural thinness, and reflect that in the post title.


Benefits of primary research is specific information about a fashion brand's consumer is explored. Surveys are helpful tools; questions can be open-ended or closed-ended. A negative factor surveys and interviews present is that the answers can be biased, due to wording in the survey or on face-to-face interactions. Focus groups, about 8 to 12 people, can be beneficial because several points can be addressed in depth. However, there are drawbacks to this tactic, too. With such a small sample size, it is hard to know if the greater public would react the same way as the focus group.[48] Observation can really help a company gain insight on what a consumer truly wants. There is less of a bias because consumers are just performing their daily tasks, not necessarily realizing they are being observed. For example, observing the public by taking street style photos of people, the consumer did not get dressed in the morning knowing that would have their photo taken necessarily. Through observation patterns can be seen, helping trend forecasters know what their target market needs and wants.

Why: While Lesego doesn’t have a blog per se, she does have a very active Instagram full of gorgeous photography and thoughtful captions (she occasionally dabbles in vlogging too). Be it the latest fashion trends, amazing lingerie or even those tricky to style narrow sunglasses, she’s a deft hand at styling and out to destroy any preconceptions of what a curvy girl can and can’t wear.
Why: Kavita’s been blogging for several years now and it’s been amazing to watch her star rise, from her #OOTD shots as a sixteen year old through to a Coachella VIP frolicking with celebrities. Her bold colourful looks are a great blend of both high street and luxury, though she’s got a soft spot for a Gucci bag – a girl after our own heart, basically.

^ Experian. (2012). Getting the most from social: An integrated marketing approach. Retrieved from www.experian.com.au/assets/social/getting-the-most-from-social.pdf in Cassidy, L. & Fitch, K. (2013) Beyond the Catwalk: Fashion Public Relations and Social Media in Australia, Asia Pacific Public Relations Journal, vol. 14, No. 1 & 2, Murdoch University.
Hopefully we have given you some creative new fashion blog post ideas. What are some of your go-to ideas for blog posts as a fashion and style blogger? Which one of these are your favourite fashion blog ideas? Share it with us in the comment section! If you’re in need of some more sartorial inspiration, check out our post on fashion influencers to follow for SS18.

Why you should follow: Corsica native and veteran fashion blogger Garance Doré began her blog in 2006 primarily as a place to showcase her skills as a fashion illustrator. Her blog's function quickly turned from showcasing her art and photography to writing about fashion and beauty. This is a great place to discover classic fashion with a French twist.
Milan though will always be synonymous with style and fashion. Times, Sunday Times (2009)You can always spot a fashion woman. Times, Sunday Times (2013)Why not treat fashion as an art? Times, Sunday Times (2006)Yet art and fashion form a natural alliance that extends beyond mere money. Times, Sunday Times (2014)The real problem is that it is not a successful museum show about fashion and celebrity. Times, Sunday Times (2007)They also keep clobber in case it comes back in fashion. The Sun (2014)What is your one piece of fashion or beauty advice? Times, Sunday Times (2008)Then he had a moment of clarity and saw a new way to do high fashion. Times, Sunday Times (2016)Luck builds for fashion and music projects. The Sun (2016)What about fashioning something out of porridge? Times, Sunday Times (2008)Most certainly it was not the most democratic way to fashion a governing class. Peregrine Worsthorne IN DEFENCE OF ARISTOCRACY (2004)It was a style that perfectly balanced the fashion of the time. Times, Sunday Times (2015)There is no denying both women are fashion icons. The Sun (2011)We have dropped away dramatically in a similar fashion to last season. Times, Sunday Times (2013)Can you tell the difference between clothes and fashion? Times, Sunday Times (2009)Fashion is a form of cultural dialogue. Times, Sunday Times (2010)THERE'S only one fashion tribe to be in this season. The Sun (2009)She was so nervous on her first day at the fashion house that she wore a prim grey school skirt. Times, Sunday Times (2006)Russian clients are highly visible at the world 's leading fashion shows. Times, Sunday Times (2013)My mum was extremely glamorous, beautiful and very into style and fashion. The Sun (2013)It would hardly be a fashion show if there weren't a few howlers. Times, Sunday Times (2015)I became that woman through fashion. Times, Sunday Times (2009)Her efforts at the flourishing fashion house in which she is a partner keep them all in comfort, but at what personal price? Times, Sunday Times (2013)
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